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Starting and running a business is hard. Starting and running a values-based business is even harder.

Doing so requires making decisions that put people before profits. That honor individuals as humans. That sacrifice short-term wins for long-term, sustainable growth.  

I’m Andi Graham, the CEO, and founder of a digital marketing agency called Big Sea.

I meet entrepreneurs all the time who are really good at talking the talk, but when the rubber meets the road, they cave. Their values are just a mural on a wall or a page on their website, and the decisions they make defy them in every way.  

Then, there are those of whom I stand in awe. Those with the murals and web pages who also walk the walk. Whose business practices and decisions align with the things they profess to hold dear. 

Walk the Walk is about those people. It is a podcast for entrepreneurs who make tough choices in the name of integrity every day, even when it’s hard.

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  2. S1E1: Dr. Jen Hall on values & resilience

S1E1: Dr. Jen Hall on values & resilience

May 4, 2020

The COVID-19 pandemic has presented a lot of opportunities for leaders to really stand up and make an impact in either positive or not so positive ways. Dr. Jennifer Hall, an executive coach, leadership trainer and assessment author, talks to Andi about how leaders can use their core values to help guide their behavior during this uncertain time. 

Dr. Hall talks about value polarities; how to identify and label values that are authentic and realistic, and how leaders can use the "ring" method to learn how to share emotions and information.